Estrella Professional, is a retail salon brand that seamlessly combines global expertise with local affordability. As their creative partner, identitidesign played a pivotal role in their agile launch strategy, delivering comprehensive solutions from branding, advertising, packaging, to logo design and website development.
Estrella Professional's agile launch strategy and subsequent growth were met with resounding success, earning them the prestigious "Entrepreneur of the Year" and "Associate Entrepreneur of the Year" awards during their initial years.
The comprehensive branding, packaging, advertising, and digital solutions provided by identitidesign played a pivotal role in driving Estrella Professional's brand recognition, market penetration, and consumer trust.
The collaboration between Estrella Professional and identitidesign exemplifies the power of strategic branding and creative execution in redefining retail salon brands. By embracing global formulations and technology while ensuring local affordability, Estrella Professional successfully established a strong foothold in a competitive market. Our partnership with Estrella Professional showcased the effectiveness of a holistic approach encompassing branding, packaging, advertising campaigns, website design, and social media presence in driving brand growth and customer engagement.